Spinout 2017 Trailer

Excellent Attract Trailer Research

I loved this trailer because of how cheesy it is.  I haven't played an arcade game since I was a kid, and this trailer caught my attention because of how similar it is to an "As Seen on TV" infomercial.  It starts out with a nice close up of Mario's hat M (on his cart) and cranes out to a shot of all the racers down the track.  I think this is an effective intro because it focuses and emphasizes that it is a Mario game.  The trailer also describes all the new features in the game pretty nicely, the voice over helps alot.  The flashy text and "schwing" noise is pretty effective at grabbing your attention, and I imagine it'd be good at drawing peoples attention from across the room in an Arcade.